Monitor prices of your competitors' sites
|Compatible Prestashop 1.4||Yes|
|Compatible Prestashop 1.5||Yes|
|Compatible Prestashop 1.6||Yes|
|Compatible Prestashop 1.7||Yes|
This module allows for competitive intelligence dramatically reducing the workload because it automatically retrieves information on the websites of your competitors. This system is the only one to offer this service without subscription! The majority of competitive intelligence services cost 50-100 € / month, so this addon will be profitable very quickly. More, it is suitable for e-merchant with no technical expertise.
The module is in three parts:
1) "Analysis" will launch a Java script that runs on your computer (not to slow down your server). It searches for your competitors' products on their sites and takes their prices. It will also consider the textual proximity of product names with your products through an AI algorithm to facilitate matching.
2) "Matching of products" to associate your products with competitors' products. This step is the most time consuming but you do it once. Several tools are available to simplify the task: sorting by proximity of product name, sorting by closest price, searching by string. You can associate sevral competitor's products with the same product .
3) "Price comparison" allows you to compare prices recovered with yours and adjust your price accordingly. A color code indicates if your price is higher or lower than the competitor. You monitor some products more than others by adjusting the frequency of updating and using favorites that allow you to group products for example in a favorite "T-shirts with a price which often evolves". You can also apply pricing rules to send alerts or automatically change your prices according to those competitors.
Note: Java must be installed (often the case by default)